The McGraw-Hill guide to starting your own business : a step-by-step blueprint for the first-time entrepreneur / Stephen C. Harper.
Record details
- ISBN: 0071410120
- ISBN: 9780071410120
- Physical Description: xviii, 253 pages : illustrations ; 23 cm
- Publisher: New York : McGraw-Hill, 2003.
Content descriptions
| General Note: | Includes index |
| Formatted Contents Note: | Lessons for Starting Your Own Business / Fred DeLuca xi -- Part 1 Prerequisites for Start-Up Survival and Success 5 -- Chapter 1 Creating a New Business 6 -- Chapter 2 Identifying New Business Opportunities 19 -- Part 2 Preparing Your Business Plan 51 -- Chapter 3 General Overview and Legal Structure 52 -- Chapter 4 Selecting the Right Target Market 75 -- Chapter 5 Product and Price Strategy 92 -- Chapter 6 Promotional Strategy and Physical Distribution Strategy 108 -- Chapter 7 Determining Your Initial Capital Requirement 123 -- Chapter 8 Projecting Your Financial Status for the First Years 147 -- Part 3 Sources of Funding, Alternatives to Starting from Scratch, and Entrepreneurial Do's and Don'ts 169 -- Chapter 9 Sources of Funding 170 -- Chapter 10 Buying an Existing Business 200 -- Chapter 11 Acquiring a Franchise 218 -- Epilogue: Entrepreneurial Do's and Don'ts 231. |
Search for related items by subject
| Subject: | New business enterprises. |
Available copies
- 4 of 5 copies available at NC Cardinal. (Show)
- 1 of 1 copy available at Madison County Public Library.
Holds
- 0 current holds with 5 total copies.
Show Only Available Copies
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
|---|---|---|---|---|---|
| Madison Main Library | 658.1 HAR (Text) | 30229100419927 | Adult Nonfiction | Available | - |
