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Speak, memorably : the art of captivating an audience / Bill McGowan and Juliana Silva.

McGowan, Bill, (author.). Silva, Juliana, (author.).

Summary:

Speak, Memorably challenges the corporate norm of bland, jargon-filled communication and offers a fresh approach to standing out. Communication coach Bill McGowan shares practical strategies to help professionals at any level break free from generic messaging, discover their authentic voice, and communicate with clarity and impact. Drawing on decades of experience with high-profile clients, McGowan delivers a compelling guide to making messages more memorable, persuasive, and human.

Record details

  • ISBN: 9780063415195
  • ISBN: 0063415194
  • Physical Description: xiii, 255 pages : illustrations ; 23 cm
  • Edition: First edition.
  • Publisher: New York, NY : Harper Business, an imprint of HarperCollins Publishers, [2025]

Content descriptions

Formatted Contents Note:
Part I: Communico, ergo sum (I communicate, therefore I am). Why memorable communication matters -- Part II: The short-winded raconteur. The Coppola storytelling formula ; The verbal diet -- Part III: Sticky talk. The theory of levitivity ; The magnificent seven ; The conformity trap: jargon and cliché -- Part IV: Pipes and poses. Burying the zombie from ; The Ricky Bobbie quandary: "I'm not sure what to do with my hands" -- Part V: Firm up your soft skills. Empathy: it's all about them ; It's all about likeability ; Mansplaining, manterrupting, and theftosterone -- Part VI: Tackling the tech challenge. PowerPoint-less ; Zoomgenics: you can read a room, but you can't read a Zoom ; Communicating in the age of AI -- Conclusion.
Subject: Public speaking.
Business presentations.
Business communication.
Interpersonal communication.

Available copies

  • 6 of 9 copies available at NC Cardinal.
  • 1 of 1 copy available at Madison County Public Library. (Show)

Holds

  • 0 current holds with 9 total copies.
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Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Madison Main Library 658.452 MCG (Text) 30229101392230 Adult New Nonfiction Available -
Bordeaux Library 658.452 MCG (Text) 31781069576229 Adult Nonfiction Checked out 08/29/2025
Cumberland Headquarters 658.452 MCG (Text) 31781069576237 Adult Nonfiction Checked out 08/26/2025
East Regional Library 658.452 MCG (Text) 31781069576245 Adult Nonfiction Available -
Enka-Candler Library 658.452 MCG (Text) 0020660481233 Adult New Nonfiction Available -
Harnett County Main Library 658.452 McG (Text) 33630005464826 Adult Nonfiction Checked out 08/18/2025
Marion Library 808.51 MCG (Text) 37810435834352 Adult New Nonfiction Available -
Mauney Memorial Library 658.452 MCG (Text) 26280860068700 Adult Nonfiction Available -
Statesville Main Library 658.452 MCG (Text) 33114018903997 Adult New Nonfiction Available -